You want to buy a new TV. So you check out reviews on websites like Amazon and Best Buy and CNet and WireCutter and on and on. Some are great, some are terrible. Some TVs work better if you watch sports and some are better for movies or video games, and each one has a dozen different features that they all promise are essential to your viewing experience.
Pretty quickly, you feel like you’re drowning in information and you lose track of which TV will be perfect to watch your 4K DVDs on and which one has a tendency to explode and set your living room on fire.
Your problem is that you’re faced with more data than you can easily analyze. Now take this same problem and multiply the amount of information you’re facing by millions. Feeling dizzy yet?
That’s what it’s like trying to sell your product without good MarTech (Marketing Technology). MarTech refers to technology that performs many different marketing functions, but one of the most important is the ability to quickly process and analyze the millions of pieces of sales data that are essential to the success of your business.
Who’s buying your product, where are they buying it, what kind of offers are drawing the best responses, what times of year see the highest sales, are just some of the questions you need to answer in order to maximize profits and succeed in your business.
Not using Martech means that you’re throwing darts at a moving target with a blindfold on. Mastering Martech means you’re launching a radar-controlled missile at the bullseye.
So then where do you start? Google MarTech and thousands of different programs and apps will pop up promising to do everything short of walking your dog and cleaning your dishes.
Our best advice: keep it simple.
Purply processes over ten million pieces of data accumulated from overseeing billions of dollars of transactions over the course of a decade in about a second. Its user-friendly interface can provide you with a roadmap for success and guide you to affiliates that have a proven track record of selling products like yours.
That’s probably why Digital.com named it one of the best affiliate marketing software programs for 2021.
When it comes to MarTech, there’s only one affiliate marketing program that uses AI to generate a customized sales plan just for you.
That’s Purply. Because sometimes the simplest answer is also the right one.